We all know that “content marketing” is one of the hottest marketing trends around, right? People don’t want to be advertised to anymore. They don’t want to be told what to buy. Instead, they want stories. They want to engage. They want to know that their beloved brands have heart, and care about something other... Continue Reading →
Self-Publishing 101: Do You Market Your Books or Your Brand?
I saw yesterday that Wise Ink has an interesting quiz on its blog. It’s called, “Do You Have What It Takes to Self-Publish?” I think I already know the answer in my case, but just for giggles, I took the quiz. My result? Yes! You can handle it! The road won't be easy, but you've... Continue Reading →
What to Do When You Just Can’t Get a Review
So you've got a book, and you've decided to go the self-publishing route. Now your masterpiece has officially hit the market. The thrill of those first few purchases is still tingling in your veins. Perhaps you've even got a reader review or two on Amazon. You're a savvy self-published author, I know. You've done your homework, and... Continue Reading →
Contest: Open Call for Submissions at Boroughs Publishing Group
Hello All, As a soon-to-be Boroughs Publishing Group author (well, I'm already a BPG author, just waiting for my book to come out), I received the below update from our authors' group. A contest: one winner in any genre will receive a contract to publish their submission. Read more below if you're interested. Cheers, Veronica From... Continue Reading →
Book Lovers Unite – A Great Community for Authors and Readers
A very quick post from me today: for all of you out there who are writers (traditionally or self-published), or who are die hard book lovers, check out Coffee Time Romance’s Google+ community, Book Lovers Unite. There are tons of book reviews, promos, giveaways and new release announcements. For readers, check out what’s new in... Continue Reading →
Self-Publishing: The 1 Thing I Did Right
Recently I was searching for useful blog posts and articles to share on Twitter. I came across an article by author Martha Conway called Self-Publishing: 5 things I will do differently next time. It was a great article, with lots of insight into the self-publishing industry. In many ways, Ms. Conway’s experiences and lessons learned... Continue Reading →
4 Tips for Formatting Your MS Word Document for Kindle
Self-publishing is a daunting career choice, isn't it? Not only do you have to be the creative muse, the grunt and the marketing and promotion expert all at once, you have to be a formatting expert, too. Unfortunately, formatting is one of the most important parts of your job as a self-published author. It doesn’t... Continue Reading →
Writers, Dreamers and Shopaholics
I’ve been doing a lot of soul searching lately. I’ve been closely examining the world of consumerism and my place in it - particularly where cosmetic and personal care products are concerned. With all the hype surrounding the frightening underbelly of these products, and the industry as a whole (animal cruelty and potentially carcinogenic additives... Continue Reading →
Twitter for Writers: Retweet Manually to Build Your Following
If you're a writer, one of the best ways to build your author platform and spread the word about yourself and your books is through Twitter. There's a whole community of interested individuals out there in the Twittersphere - potential readers, fellow writers, literary agents and publishers. If you're like me, then you might have jumped... Continue Reading →
Dealing with Procrastination – Learn when You Write Best
Note: This post from March, 2014 is being re-blogged from my previous Blogger platform. I spent an hour and a half vacuuming my unfinished basement last night. Even as I was doing it, my brain was telling me, "Vero, this is probably the most useless chore you've ever spent time on." But of course, the most... Continue Reading →